The mark of any great restaurant is great food. Your menu, more than anything, is at the heart of what makes your business run. If your website doesn’t offer potential customers a look at what you have to offer, what is your expectation for interesting them?
It is important to think about how you present not only your restaurant and visual brand as you build an online presence, but also how you will present your entrees and appetizers as well.
Consider a professionally designed menu to showcase on your site so you can entice customers with the very best visual images of what they’ll find in person. Whether your menu is small or large, changes every day or not at all, it is best practice to give at least a taste to diners of what you have available.
When you have a Quickfire site, you also have freedom with managing your menu online.
If you’ve ever used a smartphone you already know what it’s like to manage how your menu appears on your website with Quickfire. Drag and drop menu items around to create the best presentation possible-just like you’d drag and drop icons around on a smartphone’s touch screen. It’s that simple. Menu items can be added or removed with a click too.
What’s the best part about managing your menu on your Quickfire site? Not only is it simple to learn and use on an ongoing basis, but you don’t require a web designer to implement any changes. All the control is in your needs. No waiting and no hassle.
Featured imaged by Foreign Policy Design Group.
Without a great reservation system, a restaurant runs the risk of losing valuable customers during busy hours or seasons. And without customers, a restaurant can’t survive for long.
If you own a restaurant that does take reservations it might be time to rethink your system. Do you give customers the option of making reservations online, or do you only operate with a pen, paper and phone routine? Quickfire offers an integration with one of the best reservation systems available in OpenTable.
OpenTable gives restaurants the ability to manage reservations, tables, and guests from a single system. Over 25,000 restaurants use OpenTable right now to manage their operations. If you’re one of them, you can integrate your reservation system directly into your restaurant’s website with Quickfire.
With so many people now looking to the internet to help them make dining decisions, it’s important to keep up. Our previous post on responsive website design mentioned that up to 20% of web traffic now happens on mobile devices. If a potential customer is already on your site, there’s no need to draw them away from looking at your menu or business hours and make them call your business. You can offer diners the option to make reservations directly through your website using our OpenTable integration.
Ease of use, beauty, and simplicity. These are the values that Quickfire brings to website design philosophy, and integrating your reservation system into your existing site is another way we’re providing your restaurant with the best in web solutions.
For many businesses, simply having a single website is no longer enough to connect with customers. The rise of social media websites like Facebook and Twitter have opened up entirely new ways for your business to interact with and relate to your potential consumer base.
Unfortunately, engaging in outreach attempts on multiple websites can have the effect of fracturing your web presence, rather than solidifying it. If a customer is using your web site to check out your new menu, do you want to set up a link to your restaurant’s Facebook page that might take them away from your website? Any time you take a website visitor out of the experience you’re trying to actively present to them is an opportunity for that visitor to lose interest and move away from your site.
The solution is simple. At Quickfire, we offer integrations with other websites you might already be using, so you can consolidate and refine your restuarant’s online presence. Two of the most popular websites for restaurants to have a presence on are Yelp and Facebook. If you’re already using one, you can sync up your current data to display on your Quickfire site.
Yelp is one of the most influential food review websites around. If you consistently get great reviews from customers and want everyone to know about them, why not have them display on your main site? Your Quickfire site can bring in review counts and ratings so you customers can check out how great your dishes are without ever leaving your site.
Facebook is the most popular social networking site in the world with over 900 million active users. Many businesses have their own pages on the site and you might too. If you do, bring in your data over to your Quickfire site! Our integration syncs your data simply, automatically loading events from your Facebook calendar to make sure your customers can’t miss out on your next big promotion.
Image featured above originally shared by Mashable from 8 Free Apps For Planning Your Perfect Night Out.
Smart phones and tablets are everywhere these days. Many people can no longer imagine life without them. However, smart phones and tablets also mean that the internet is accessible from almost any place on the planet. What does that mean for you? No matter where a potential customer is, they can access your restaurant’s website–and chances are they will. Mobile devices now make up twenty percent of web traffic in the U.S. and Canada.*
But what if your restaurant’s website is not optimized for a mobile device? Your potential diner might have to deal with an aggravating and nonstop array of pinch-to-zoom, constant swiping motions just to read what’s written on your site. If your site is Flash-based, a large chunk of mobile users won’t be able to see anything you have to offer.
Long story short: If you don’t have a website that’s easy to view on a mobile device but another restaurant located nearby does, you are risking the potential loss of a customer when a diner is out on the town looking for something to eat.
You might decide to build a customized mobile application, but then the customer has to find your app and download it. You’ll have to recreate the app multiple times for each different type of mobile operating system’s app marketplace. And mobile apps can be expensive.
What are your other solutions? Quickfire has it. Responsive design.
With Quickfire, your website is built to dynamically change how it displays based on the device used to view it. We use responsive design to make sure that the experience of your website is excellent regardless of whether your customers are on their home desktop, laptop, tablet or smartphone. And the best part? You don’t have to do anything differently.
Responsive design comes as a standard feature of your Quickfire website and is just one more example of how we’re making it easy for your business to have a beautiful and engaging web presence—no matter where you are.
* Fried, Ina. “Mobile Devices Now Make Up About 20 Percent of U.S. Web Traffic.” AllThingsD.com.